Where Have I Been?

Nicholas J. Biondo – Founder and Principal – Who Dat Music Productions

Overview

Streaming media solutions, multimedia developers, ambient audio environments, music underscores and composing for new media. Working with developers on media elements such as CD-ROM, DVD productions, Streaming media on the Internet, etc.
Always emphasizing the creative content, music and video quality. Providing individual elements or the entire production. Assisting corporations by enhancing the artistic quality and/or technical impact of any production.

Professional Experience


Who Dat Music Productions                           Astoria, NY

Founder and Principal

Who Dat Music Productions is a privately held professional services firm that work with multimedia companies, the Internet, CD-ROM and DVD productions and Web Developers.

Music compositions and arranging for Film and Video.

Providing our clients with insight into the present and future technologies available for
multimedia and the Internet. This approach will help implement these technologies in order to assist your clients in presenting a positive effective image whether on the Internet or presenting to the general public.

Establishing aural Brand Identities by composing the
“Who Dat AudioLogo®”. This is specifically composed to present your clients audio identity in all media formats.
To accomplish these productions, Who Dat Music Productions has affiliated itself and utilizes media programs such as:

  • Macromedia’s  Shockwave and Flash
  • Apple QuickTime
  • Crescendo
  • Windows Media

We are part of the RealNetworks Developer Program Provider

These affiliations keep Who Dat Music Productions up-to-date on all changes  technology and programming for client or server side implementation.


Aspects of a single production can involve the following:

Narrators, Art Directors, Programmers (JavaScript, HTML, DHTML, Java, ASX, ASP, RM, RAM, SMIL, RTSP…), server side applications, 3D Animators, Musicians, Arrangers, Composers, Copywriters, Directors, Producers and Graphic Artists.

Line Producer

All productions are coordinated by the Line Producer. His/her responsibilities include client updates on production status, keeping the production on time and on budget.

Who Dat Music Production’s consulting and project experience includes productions produced for the following companies:
 

  • IBM T. J. Watson Research
  • Prudential Mutual Funds Division
  • Grey Advertising, Inc. (New York)
  • DreamLoft (New York)
  • MasterCard International, Inc (New York)
  • Nastel Technologies (New York)
  • Ogilvy & Mather, Inc. (New York)
  • Grey Advertising, Inc. (New York)
  • Young & Rubican, Inc. (New York)
  • Light Fantastic Studios, Inc. (New York)
  • Creative Alternatives of New York
  • Winter Digital Arts (New York)


Summary of Representative Engagements/Accomplishments

Served at IBM Research, T. J. Watson Research as member of MPEG-4 team

Produced streaming multimedia presentations. The production consisted of educational material to be streamed over the Internet utilizing MPEG-4 technology.

Supplied production content along with, audio engineering, video editing, streaming media preparation, hardware installation and acting as Line Producer for a production which work in conjunction with “Lincoln Center” utilizing the “Young Peoples Concerts” hosted by Leonard Bernstein, on the life of Ludwig Van Beethoven.

Delivered white paper on comparative analysis of standard, new and emerging streaming-media technologies for use by client in software development strategies

Reproduced entire production on VHS video and CD-ROM for testing by users and for explaining the project.


Employed by MasterCard International, Inc.

Computer Graphic Specialists

  • Design and development of corporate presentation templates installed on the MasterCard Intranet
     
  • Objective to present MasterCard with a uniform appearance to the financial and private sectors
     
  • Winner of the “MasterCard Presidents Award”
     
  • Worked on the development team for the redesign of the MasterCard Logo
     

Served at Light Fantastic Studios, Inc.

  • Line producer for Prudential Securities CD-ROM training and sales presentation “ A Rock for All Ages”
     
  • Produced CD-ROM marketing presentation road show; “Your Rock Is On A Roll”
     
  • Served as line producer, composed music and sound designs for animations, audio engineering of narrations for voiceovers
     
  • Synchronized sound designs for 3D animations
     
  • Composed music for “Marion Merrell Dow” exhibits kiosk production “Allergy Resource Center”
     
  • TechMarketing’s “HollyWeb” Marcom Award presentations for interactive advertising achievement presented in Beverly Hills, CA. Supplied all original composed fanfares at the awards.


Served at Ogilvy & Mather Advertising


Worked closely with David Ogilvy on his “Magic Lantern Presentations”.

These presentations represented David Ogilvy’s approach to advertising to include its message, market and ethics.

My responsibilities where to create and help present these philosophies to the upper management groups in order that the company contain a synergy in is general methods and presentations to prospective clients.

The presentation was also used by art directors and account supervisors for creative purposes on how to handle different clients objectives.

 

Served Creative Alternatives of New York, Mt. Sinai Hospital

Redesigned their entire web site.

Maintaining the web site and adding new material as indicated by
CANY.

Honorary Board of Directors include: Susan Sarandon, Olympia Dukakis and many other actors and actress, giving their time to this worth cause.

My responsibilities included:

Create a web site where Creative Alternatives of New York conveys how they provide comprehensive therapeutic theater workshops to populations with special needs. A unique combination of theater and modern group psychotherapy, CANY helps clients access their most challenging life issues by guiding them through a series of imaginary scenes, where participants make metaphoric choices that reflect personal difficulties, dilemmas and dreams. During these workshops, destructive, repressed and otherwise blocked energies, find constructive outlets that build ego strengths and enhance social interaction.

Personal Experience:

I have studied Alto, Tenor and Soprano saxophones with such great musicians as Al Evans (Benny Goodman Orchestra), Eddie Meyers (Stan Kenton Orchestra) and the most notably Phil Woods who’s resume consist of, the Benny Goodman Orchestra, Quincy Jones Orchestra, Thelonious Monk Orchestra, and The Phil Woods Orchestra. Phil Woods is one of the greatest alto sax players in the US today. 

While studying with Phil Woods and Dick Grove I also learned how to composed and arrange music compositions. With the emphasis on entertainment and education I have worked at Ogilvy & Mather International, Grey Advertising, Young & Rubican, MasterCard International, and IBM T. J. Watson Research.

 Working with programs such as Coda Music’s Finale, Sonic Foundry’s Sound Forge, Cool Edit Pro, Adobe Premiere, Macromedia’s Shockwave, Flash and Dreamweaver, FrontPage, Adobe Photoshop, Real Networks, QuickTime, Beatnik, Windows Media, and live Web Casting. I have been able to create productions by adding my expertise to them. I am also a Real Networks Partner.


 

Production Observations:

Advances in technology has opened new doors to help you represent your clients with a visual and audio impacted environment. For the past 6 years we have been involved in streaming media on the Internet and also offer services for Multimedia, New Media, Film, Video, CD-ROM Game Developers, Web Developers and Corporate Presentations. The Who Dat AudioLogo® to establish an aural Brand Identity on the Internet.

the studio-work environment:

Hollywood studios have full-time employees to handle finance, marketing and distribution, and other ongoing projects, but the creative side of the business, the full-time moviemaking staff, isn't very big at all.  When a movie concept is agreed upon, a director assembles a large group of people to create the film.  When they're done, they disband.  Everyone, from the director to the actors to the cinematographer to the key grip, goes on to other projects.  Web technology makes it possible for many different kinds of projects to be structured as STUDIO-TYPE WORK.  A project owner who wants to assemble a team quickly can turn to Who Dat Music Productions for all their requirements.   

Music:
"It's A Mad, Mad, Mad, Mad World - Main Title"
Composed by Ernest Gold © MGM/United Artists 1962
Arranged by Nick Biondo ©1997


Copyright © 2007 Who Dat Music Productions, All Rights Reserved
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